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cupcakes
decorated cupcakes
ellen cooke

Baking the world a better place!

Since 1964, Freeman’s has provided the best baked goods from scratch Florence has to offer. Our trained staff uses only the best ingredients, such as real premium butter and top quality fruits and flours. We focus on customer service, presentation, and on always being friendly and professional. Freshness is always guaranteed.


Only by the faithful support of our customers, a never-ending commitment to quality, and the grace of God have we been able to meet these high standards, so we would like to thank YOU for making us a success!
DROP IN...we’re always cooking up something new!
 
Let us create a one-of-a-kind cake for your special occasion!

I want to take this time to say A VERY BIG THANK YOU to ALL of our customers and loyal employees for our success. Being a 50 year old business in any town is a big deal, and in Florence only a few businesses have lasted this long. We have weathered many storms through the years and, by the grace of GOD, have made it through. We are TRIED and TESTED and stood the test of time. Freeman's Bakery is proud to be an OLD FASHION bakery and one of only a few left in the country. We still have all of the same products that our reputation is based on, and we will continue to listen to our customers and add new things and diversify. We are excited about our newest venture which is to expand into catering in 2014. We will continue to be a business that you can trust, and will do everything that we can to strive for excellence in every area.

From me and ALL of the employees at FREEMAN'S BAKERY we say A BIG HEARTFELT THANK YOU......we sincerely love and thank all of you for making this 50TH ANNIVERSARY CELEBRATION possible. FREEMAN'S BAKERY IS WHERE ALL CELEBRATIONS BEGIN.

baking the world a better place freeman's bakery Since 1964 1307 second loop road florence, sc phone 843-662-3903 fax 843-662-9941. freeman's bakery is 50 years old!

freeman's bakery with ellen cooke Ellen Cooke has always wanted a bakery. She remembers baking “cold oven” pound cakes to sell at bake sales when she was a cheerleader at Myrtle Beach High School. When she became pregnant with her first child in 1974, she took a year of cake decorating classes so she would be able to decorate birthday cakes for her children. At that time, she had no idea that God was using that experience to prepare her to fulfill her lifelong dream. Bob Freeman’s dad, Jim, opened Freeman’s Bakery in 1964. Years later, Ellen’s husband worked for Bob and Ann, who by this time had bought it from Jim. Ellen helped part-time during the holidays (while she also worked at Cracker Barrel). In April of 2000, the Cookes became equal owners of the bakery when the Freemans retired and decided to sell. Several years later, Ellen’s marriage dissolved, her then ex-husband decided to pursue other interests and Ellen purchased his half and became sole owner of Freeman’s Bakery in 2008. At that time, Ellen declared Freeman’s to be her ministry. She was determined to run the business with godly principles and to have a family atmosphere among her employees. She treats them with respect and expects them to do the same with their customers. Ellen shared, “I literally have the sweetest, most caring ladies on the ‘front lines’ at the bakery. I want customers to feel special when they enter our doors.” With about twenty employees, Ellen sometimes feels like a mother with twenty children all vying for her attention at once. She tells us that many years ago, she read The Five Love Languages by Gary Chapman. In it, she learned that each of us feels loved in different ways. She tries to apply these principles not only with her employees but also with her four children and eight grandchildren. As a Christian, Ellen has tried to instill godly principles in everyone she has influence over. She believes that “Character is who you are when no one is looking.” However, there is usually somebody looking, even if you are not aware of it. Freeman’s is one of only a few full-line scratch bakeries in the country and only one of three in South Carolina. “Our ingredients are all natural, no preservatives or additives, just like they would have been used 50 years ago by the Freemans. We still squeeze cookies by hand and even mix and make our icing from scratch.” They also make their pie dough and press it into special pans with a 50-year-old pie press. At Freeman’s, everything is baked daily, including breads and seasonal favorites during Thanksgiving and Christmas. Freeman’s also delivers and has the largest selection of birthday candles in Florence County. The store has a small gift shop as well, complete with gift bags. Also available are assorted cookie and pastry trays. One of Ellen’s long-term goals has been to do more catering (which she did years ago). With the facility and the workers now available, she started breakfast catering over a year ago. Recently, they have added finger-lunches to the menu. Their biggest project so far was the SHE Inspires event in October at the SiMT that several hundred women attended. The menus are flexible… just ask! If they use breads or spreads, Freeman’s makes them from scratch. Fruits and vegetables are washed and sliced by hand. “Freeman’s doesn’t do shortcuts.” Ellen’s typical day at work (if she doesn’t get called in the middle of the night – production starts at roughly 3:00 AM) begins before the store opens. She looks over the showcases and speaks to each employee. Then she checks the products and goes to her office. Most of the time, she is running the business end; but she is also able to step in and lend a helping hand, if needed. She has cross-trained the employees so that there are three or four available to fill any position, in the event someone is out. Ellen has also become more active in the community. Today, Freeman’s is big in “giving back.” Freeman’s is always open to new ideas and trying to grow in positive ways in the community. While Ellen is the sole owner at this time, her son works with her and has grown up in the bakery. She feels there are many options to consider…satellite stores or even perhaps franchises. Ellen’s goal is to keep the bakery running so that generations to come can enjoy the goodness that is Freeman’s. “We are entering our 50th year in January, so Freeman’s Bakery is ‘tried and tested’ and has stood the test of time. We’re also ready to grow and grow and grow. Only God knows what’s next for us,” Ellen beams, “And, it is His direction we intend to follow. Thank you

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NEW_PHOTO

freeman's bakery with ellen cooke Ellen Cooke has always wanted a bakery. She remembers baking “cold oven” pound cakes to sell at bake sales when she was a cheerleader at Myrtle Beach High School. When she became pregnant with her first child in 1974, she took a year of cake decorating classes so she would be able to decorate birthday cakes for her children. At that time, she had no idea that God was using that experience to prepare her to fulfill her lifelong dream. Bob Freeman’s dad, Jim, opened Freeman’s Bakery in 1964. Years later, Ellen’s husband worked for Bob and Ann, who by this time had bought it from Jim. Ellen helped part-time during the holidays (while she also worked at Cracker Barrel). In April of 2000, the Cookes became equal owners of the bakery when the Freemans retired and decided to sell. Several years later, Ellen’s marriage dissolved, her then ex-husband decided to pursue other interests and Ellen purchased his half and became sole owner of Freeman’s Bakery in 2008. At that time, Ellen declared Freeman’s to be her ministry. She was determined to run the business with godly principles and to have a family atmosphere among her employees. She treats them with respect and expects them to do the same with their customers. Ellen shared, “I literally have the sweetest, most caring ladies on the ‘front lines’ at the bakery. I want customers to feel special when they enter our doors.” With about twenty employees, Ellen sometimes feels like a mother with twenty children all vying for her attention at once. She tells us that many years ago, she read The Five Love Languages by Gary Chapman. In it, she learned that each of us feels loved in different ways. She tries to apply these principles not only with her employees but also with her four children and eight grandchildren. As a Christian, Ellen has tried to instill godly principles in everyone she has influence over. She believes that “Character is who you are when no one is looking.” However, there is usually somebody looking, even if you are not aware of it. Freeman’s is one of only a few full-line scratch bakeries in the country and only one of three in South Carolina. “Our ingredients are all natural, no preservatives or additives, just like they would have been used 50 years ago by the Freemans. We still squeeze cookies by hand and even mix and make our icing from scratch.” They also make their pie dough and press it into special pans with a 50-year-old pie press. At Freeman’s, everything is baked daily, including breads and seasonal favorites during Thanksgiving and Christmas. Freeman’s also delivers and has the largest selection of birthday candles in Florence County. The store has a small gift shop as well, complete with gift bags. Also available are assorted cookie and pastry trays. One of Ellen’s long-term goals has been to do more catering (which she did years ago). With the facility and the workers now available, she started breakfast catering over a year ago. Recently, they have added finger-lunches to the menu. Their biggest project so far was the SHE Inspires event in October at the SiMT that several hundred women attended. The menus are flexible… just ask! If they use breads or spreads, Freeman’s makes them from scratch. Fruits and vegetables are washed and sliced by hand. “Freeman’s doesn’t do shortcuts.” Ellen’s typical day at work (if she doesn’t get called in the middle of the night – production starts at roughly 3:00 AM) begins before the store opens. She looks over the showcases and speaks to each employee. Then she checks the products and goes to her office. Most of the time, she is running the business end; but she is also able to step in and lend a helping hand, if needed. She has cross-trained the employees so that there are three or four available to fill any position, in the event someone is out. Ellen has also become more active in the community. Today, Freeman’s is big in “giving back.” Freeman’s is always open to new ideas and trying to grow in positive ways in the community. While Ellen is the sole owner at this time, her son works with her and has grown up in the bakery. She feels there are many options to consider…satellite stores or even perhaps franchises. Ellen’s goal is to keep the bakery running so that generations to come can enjoy the goodness that is Freeman’s. “We are entering our 50th year in January, so Freeman’s Bakery is ‘tried and tested’ and has stood the test of time. We’re also ready to grow and grow and grow. Only God knows what’s next for us,” Ellen beams, “And, it is His direction we intend to follow. Thank you

Click on the article above to view / print.